In this material world we have become acclimatized to birth,death and all sorts of sufferings.People like material scientist have discovered,developed,invented many different sources of enjoyment and many facilities for destruction,but still no solution to problems of old age,disease and death.They cannot be so advanced to make or discover machine to check death,old age or disease.We can manufacture something to accelerate death but nothing to to stop death.Therefore one who is in trance does not divert his attention to materialistic world.A person in trance is a mind filled with thought of GOD.Smarati nityasah-"continuously remembering",and for one who is continuously remembering KRSNA  ,the LORD becomes tasyaham sulabhah-easily purchased.LORD himself says he is easily purchased by trance.There are no rules no regulations one can chant his name anywhere anytime anyday need not pay tax nor bear any expense,then why not take his name?